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Media Planner

General data:
- Target: Selected Italian and international neurologists
- Average print run: 1.500 copies
- First published in: 1985

Technical information::
- Characteristics: Magnetic supports in Apple Macintosh environment, typeset in Quark Xpress 5, or high resolution TIFF, EPS, PDF files – photolithographic plates, screen 60 lines cm2, positive - Cromalin or proof copy
- Delivery time: 30 days prior to date of publication

Advertising spaces:
- Type: full page
- Format: mm 210 x 270
- Rate(4 colours): € 2000.00
- Price for technical data sheet b/w: € 1300.00

- Position: 2^ / 3^ / 4^ cover page
- Format: mm 210 x 270
- Rate (4 colours): € 2150.00
- Rate for technical data sheet b/w: € 1630.00

- Fixed spaces internally: upplementary charge of 20%
- Editorials: Prices quoted as for spaces in b/w

Advertising inserts:
- Rate, advertising inserts 2/4 pages: € 3580.00
- 8 pages: € 4650.00
- 16 pages: € 6050.00
- Rate, external positions 2/4 pages: € 4300.00
- 8 pages: € 5580.00
- 16 pages: € 7260.00

On-line:
- Fixed banners: € 1300.00
- Rotating banners 50: € 650.00
- Rotating banners 25: € 400.00


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